Internet Dental Marketing -Copywriting with Benefit Promises

http://emcdental.com
Dental Marketing expert James Erickson talks about the number one problem facing dental websites today.
YOU will learn about benefit promises and how YOU can convert more website visitors into patients.
Duration : 0:5:55

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Marketing a Dental Practice

Jim Philhower, Director of Henry Schein’s North America Dental Sales Leadership & Development and dental industry veteran, shares information on how to market a dental practice and build on your top 20% patients.
©2010 Henry Schein, Inc. No copying without permission.
Duration : 0:1:39

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Dental Marketing – Life Events To Promote Your Practice

http://emcdental.com
James talks about marketing your dental practice and targeting patients by their life events. In other words, what is happening in their life right now that may cause them to need your services.
For internal Dental Marketing too.
Duration : 0:4:47

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Dental Marketing – Pricing During A Recession

http://emcdental.com
Dental Marketing expert James Erickson talks about pricing your services during a recession. Many dental practices wonder if their slowdown is due to a pricing problem, when really, people don’t buy according to price, they buy on ..
Duration : 0:3:33

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New Dental Marketing Ideas From Google

http://emcdental.com
One of the best ways to find new Dental Marketing ideas for external or internal marketing is through Google news.
Google news will show you what others are doing with their dental practice marketing that is gaining attention.
Duration : 0:6:21

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New Dental Marketing Ideas – Become A Hub For Information

http://www.AllReferralPractice.com
Recorded at a recent All-Referral Practice event Dental Marketing expert James Erickson.
James covers the new dental marketing idea of third party referrals, and how it ties into creating an All-Referral Practice.
An All-ReferralPractice is that which gets all of its new patients from dental referrals.
For the certificate and letter to generate more new patients to [...]

Dental Marketing – Promoting With Temporary Signs

http://emcdental.com
Dental Marketing expert James Erickson shares some information about marketing your dental practice using temporary signage. The colors, type style, and size of letters you use is very important, and James shows two great examples.
Duration : 0:7:38

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Dental Marketing – Adding Value To Your Practice

http://emcdental.com
James takes you through an example of how one movie theater is charging $60 to go to a movie. Ther eare some very important lessons here, and many can be applied to your dental practice marketing.
Duration : 0:5:45

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Dental Marketing – Finding Pockets Of New Patients

http://emcdental.com
Dental Marketing expert James Erickson talks about the one question you should ask yourself (and your patients) that will immediately let you know where to market your services. Remember, if you find the need, you’ll get the money.
Duration : 0:4:26

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Internal Dental Marketing – Creating Lift For More Referrals

http://emcdental.com
Dental Marketing expert James Erickson provides a simple, but incredibly effective alternative to “asking” for referrals. The key is not to tell your patients to refer to you, but give them ways to bring you up in their everyday life.
Duration : 0:8:50

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